10 Ways to Stretch Your Marketing Budget by Sachin Karpe

Most small businesses have modest marketing budgets, which means you have to make every dollar count says Sachin Karpe. Here are 5 ways to get big results from a small budget:  Ads are expensive to produce and expensive to run. But there are ways to get your advertising message in your prospect’s hands at a fraction of the cost of space advertising. Too many marketers scrap their old promotions and create new ones because they’re bored with their current campaign. That’s a waste. You shouldn’t create new ads or promotions if your existing ones are still accurate and effective. A strange thing happens to some entrepreneurs when they get a little extra money in the ad budget: they see fancy four-color brochures, gold embossed mailers and fat annual reports produced by Fortune 500 firms says Sachin Karpe.

Why Small Businesses Should Utilize Customer-Loyalty Programs explains Sachin Karpe

 

Why small businesses should be utilizing customer-loyalty programs explains Sachin Karpe.  The philosophy behind a customer loyalty program is simple: Repeat customers are rewarded and businesses increase sales.  It’s a basic but powerful strategy. Having a customer-loyalty program could help you increase repeat customers, which, in turn could boost your business’s revenue.  It can be difficult for a small business to compete with a large brand considering that most large brands have more locations, resources, marketing dollars and the ability to offer lower prices says Sachin Karpe

The Effect of Consumer Behaviour in Marketing by Sachin Karpe

 

The Effect of Consumer Behaviour in Marketing of an Organization by Sachin Karpe.  Consumer behaviours control the type of marketing strategy that organizations such as small businesses employ, so they conduct studies to determine which strategies are likely to prove most effective. Small businesses need to know the members of their target audience, what they want, where they are located and how they’ll react to product promotions. They gather this information via surveys and studying data regarding the past behavior of consumers. Data is obtained from a variety of sources such as marketing databases, sales history and the Internet says Sachin Karpe.

How to Fight Your Genes and Get Stuff Done Now by Sachin Karpe

There are many forms of delay that are beneficial – life, of course, is a constant succession of tradeoffs by Sachin Karpe. Often, you need to hold off on a project because something more pressing has come up. That’s not called procrastination, though. That’s called making an informed decision. While procrastination can cause individuals to hyper focus, it’s simply because their backs are against the wall. The same amount of attention to detail – flow is possible even when you aren’t under a time crunch says Sachin Karpe

 

Sachin Karpe’s Motivational Tips

Motivation is literally the desire to do things says Sachin Karpe.  It’s the difference between waking up before dawn to pound the pavement and lazing around the house all day. It’s the crucial element in setting and attaining goals—and research shows you can influence your own levels of motivation and self-control.

So figure out what you want, power through the pain period, and start being who you want to be. There are three major components to motivation: activation, persistence and intensity. Persistence is the continued effort toward a goal even though obstacles may exist, such as taking more psychology courses in order to earn a degree although it requires a significant investment of time, energy and resources says Sachin Karpe.